In an age where being a jack-of-all-trades is often celebrated, Product Designer Qianbao Tu's advice leans towards specialization
Posted
Tuesday, August 22, 2023
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Starting in industrial design, she initially crafted physical items like lamps and chairs. However, the allure of digital design drew her in. Seamlessly blending physical craftsmanship with the digital arena, she found her niche in service design.
Her role as a Product Designer
Qianbao adopts a comprehensive approach. She focuses on turning user feedback into effective design solutions. With hands-on involvement in customer research, usability testing, wireframe development, and beta testing, she ensures users have top-tier experience. Furthermore, she emphasizes the value of internal communication and collaboration. Even as a newcomer to Klaveness Digital, she is eagerly getting acquainted with the company's landscape, products, and the challenges customers face with CargoValue.
Why Klaveness Digital?
After her tenure in a SaaS (Software as a Service) scale-up, Qianbao was drawn to new challenges in the intricate digital industry. Klaveness Digital and its product, CargoValue, seemed like the perfect match. A conversation with her recruiter cemented her decision. Their shared vision and mutual understanding about the company's development made her see great potential in the products.
Designing at Klaveness Digital
When discussing her work at Klaveness Digital, Qianbao highlights the freedom she has to explore her passions. She appreciates the support she receives, allowing her to realize her innovative visions. Her methods are holistic, meticulously converting user feedback into viable design solutions. Beyond this, Qianbao engages in brainstorming workshops with engineers and Product Managers, prepares design prototypes to better understand user needs, and actively maintains a design system to ensure a consistent visual identity. Her responsibility span across customer research, usability testing, and more. To those venturing into design, she suggests, “Specialize and find your niche.” While understanding the broader landscape is crucial, she believes honing a specific skill or domain aligned with one's passion can set one apart.
About Klaveness Digital and CargoValue
CargoValue is built by Klaveness Digital, a Norwegian technology company with roots tracing back to Torvald Klaveness, a Norwegian Ship owner providing efficient and dependable shipping services to industrial cargo customers for more than 75 years. Established in 2018 as a stand-alone entity within the group, Klaveness Digital was created with a steadfast ambition to transform the industries we are part of through building and developing CargoValue, a Software as a Service solution created to coordinate and optimize the coordination of industrial companies transporting raw materials by sea